How can I sell tickets via Instagram?
Use a unique campaign link and regular Instagram updates to sell tickets.
Instagram is a great platform to promote your event, but it doesn’t have its own ticket shop. So send visitors to the Fairtix point of sale via a link.
Use a unique Instagram link
Create a campaign in Fairtix and generate a unique link for Instagram. This shows you how many tickets are sold through this channel.
Put the ticket link in your bio
Put your ticket link in your bio so visitors can easily reach the point of sale. The faster people get to the point of sale, the bigger the chance they actually buy a ticket.
Create urgency with updates
Post regular updates about ticket sales. For example, by sharing how many tickets are still available, you create extra urgency. Think of: ‘Only 30 Early Bird tickets left, be quick!’ or ‘The event is in 5 days. Get your tickets before they sell out.’
With a clear ticket link in your bio, regular updates and urgency in your communication, you increase the chance of successful ticket sales via Instagram.