Know exactly what works and what doesnโ€™t.

Track your ticket sales, see where your visitors come from and measure which campaigns actually sell tickets all in real time from your dashboard.

Analytics dashboard on a laptop

Sales tracking

Track every ticket sold

The moment the first ticket goes out, you see it in your dashboard. Total revenue, tickets sold, breakdown by ticket type live and without delay. You don't have to wait until the event is over to know how things are going.

How It Works

From first click to scanned ticket: everything visible

Fairtix tracks your visitor's full journey from the moment someone opens your ticket shop to the moment their ticket is scanned at the door.

Sales figures in real time

View your revenue and tickets sold by type, by day and by sales channel. Is your early bird selling faster than expected? You see it straight away and can adjust.

Campaign tracking

Create unique tracking links and/or QR codes per campaign or platform to see the performance of all of the campaigns that you are running.

Scan data

After the event you can see exactly how many tickets were scanned, when most guests arrived and how many no-shows there were. Valuable data for your next edition.

Visitor behaviour

Where do your visitors come from? Which pages do they view before buying? How many people start an order but drop off? These insights help you improve your shop and increase conversions.

Connected tracking

Every campaign, fully connected

Every campaign, fully connected

Connect your favourite analytics and advertising tools, and see exactly which channel turns attention into ticket sales.

Conversion API

Send reliable server side conversion events to improve attribution even when browser tracking is limited.

Influencers and campaigns

Measure every influencer, partner and campaign with unique links and see the revenue they generate.

Google Tag Manager

Manage your marketing tags in one place and keep your ticket shop ready for every campaign.

Google Analytics

Understand the complete visitor journey from first click to checkout and optimise every step.

Google Ads

Connect ad spend to actual ticket sales and focus budget on the campaigns that convert.

Marketing pixels

Use the pixels you need to build audiences, retarget visitors and measure the impact of every ad.

Everything in one place

No separate tools, everything in your dashboard

Sales, marketing and scan data come together in the same dashboard. No separate analytics platform, no exports to Google Sheets. One place where you see everything.

Sales data, campaign results and scan data in one overview

Filter by period, ticket type or sales channel

Export reports for sponsors or your own team