Motorhomesalon
Published
Running a niche trade fair means wearing many hats, from recruiting exhibitors to managing visitor flow. The Motorhome Salon needed a ticketing partner that could simplify operations and deliver actionable data for both the organiser and exhibitors.
Motorhome Salon wanted online ticketing that felt professional without adding administrative work for the organizing team.
Visitors processed through one streamlined ticketing setup.
More tickets sold compared to the previous edition.
Trade fair history brought into a more modern visitor flow.
Of visitor support handled entirely by Fairtix.
A familiar exhibition format became easier to run, measure and support.
A ticketing setup that removes admin pressure from the organizer
The fair needed online sales, professional scanning and a clear view of visitor flow, all without forcing the team to become a support desk.
Online sales with support offloaded
Fairtix was the solution to start selling tickets online. The system is easy for visitors to buy tickets and simple for the organiser to track everything in the back office. On top of that, Fairtix takes a piece of administration off the organiser's hands. When a visitor has a problem or question about a ticket, the support team follows up quickly and smoothly. "We no longer have to deal with that ourselves," the organiser explains.
A professional entrance experience
Fairtix provides scanners that make ticket validation run smoothly and effortlessly. Visitors have their tickets scanned the moment they arrive, which immediately gives the fair a professional appearance. "The scanners ensure the whole entrance process flows easily, and it looks professional from the moment a visitor arrives at the fair.
Real-time staffing decisions
Through the Fairtix platform, the organiser can check in real time how many visitors are already inside and estimate how many more to expect that day. Afterwards, clear analyses show exactly when it was busy and when it was quieter: valuable data for staffing decisions. "We mainly use the visitor numbers and flow data. It gives us better insights into when the fair is busy and when it's not, which is especially important for staffing. And we can share this with our exhibitors, so they can decide for themselves when they need more or fewer people on their stand.
Fairtix was the solution for us to start selling tickets online. Their back-office system is very easy for us as organizers to keep track of everything.
Anja Haegeman
Director, Motorhome Salon
FAQ
Frequently asked questions about Motorhome Salon digital ticketing
Why did Motorhome Salon move ticket sales online?
The organiser wanted a simple way to sell tickets online that was easy for visitors to use and easy for the team to manage. Fairtix provided both a clear purchasing flow for visitors and a straightforward back-office system for the organiser to track everything in one place.
Who handled visitor ticket questions?
Fairtix took over all visitor-facing ticket support. When a visitor had a problem or question about their ticket, the Fairtix support team followed up quickly and smoothly. The organiser no longer had to spend time on individual ticket administration
How did real-time monitoring help during the fair?
Through Fairtix's platform, the organiser could see in real time how many visitors were inside and estimate how many more to expect that day. After the event, detailed analyses revealed exactly when it was busy and when it was quieter data the team used for staffing decisions and shared with exhibitors so they could plan their own stand personnel.
Can exhibitors access visitor data from the fair?
Yes. The organiser shares visitor flow and attendance data with exhibitors. This helps them understand when the fair is busiest and decide when they need more or fewer staff at their stand, making the event more efficient for everyone involved.
Why is Fairtix a good fit for niche trade fairs?
The organiser of Motorhome Salon advises fellow organisers to choose a partner that is not only technically strong in ticket sales and their platform, but also someone you can turn to with a problem or an idea a partner that is genuinely involved in what you do and can give you insights to help you grow. That is exactly what Fairtix delivers.
